A 3-DAY COURSE that provides the application of key principles behind business writing and communications within the framework of customer relations through the practical application of writing fundamentals for continuous improvement.
METHODOLOGY
Lectures, Individual/group activities, tips and advice, discussion, training day submissions with immediate feedback, post-course assessment.
OUTLINE
DAY 1
MODULE 1
1. Introduction
2. The Power of the Word and You
MODULE 2
1. The English Language Decoded
2. The Customer is Always Right?
DAY 2
MODULE 3
1. Reality Checks
2. Your Personality
MODULE 4
1. Writing to Clarify
2. Observing the World Around You
DAY 3
MODULE 5
1. Writing Today and Tomorrow
2. What to Avoid and What to Adopt in Written Business Communications
MODULE 6
1. How to Rise to the Occasion
2. The Four Pillars
3. Course Assessment
PREREQUISITE
1 Pre-Work Assignment to be submitted/delivered during the training day; mandatory training day submissions